I was told he received an error, "Unable to process your order at this time."At first, I thought it was an error on his part, as I checked the page and it seemed as if it was working properly. Then he told me he tried with 4 different web browser, used his credit card on a different website to check it, and still ran into the same problem.
So, I did a little investigation and came across this post: http://forums.digitalpoint.com/showthread.php?t=931924
I had always been curious as to why one day I would sell hundreds, and the next, nothing (which with constant traffic is a statistic anomaly, even more so that it happens quite often). This sparked my interest, so, I investigated further by checking my own Clickbank analytics.
What I found is fairly aggravating: There were far more order form impression (OFI) than there actually were sales (An OFI is logged when a user clicks a Buy Now link and they're bought to the actual payment page).
Now that's just plain wrong.
If there's an OFI, the probability that the user had the intention of purchasing the software is much higher than if they had just visited the sales page. Granted, a loss can still be expected as nothing is 100%, but the likelihood of users leaving the order page is much lower than the likelihood of a user leaving the pitch page.
So what's going on with Clickbank?
How can such a large company be failing so miserably?
I honestly think it may be time to find a new affiliate marketing company to sell my products, as I am definitely not liking the profit loss I'm currently experiencing.
Oh yeah, I forgot... There aren't really any other digital product affiliate marketing site...
It may be time to make one.
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